Sport Industry Booming: Sport Social Leads Consumption
“Enlarge sport culture consumption, process national fitness is the key point in future sport industry development in China” said by .
From the publication of to the winter Winter Olympic Games of 2022, amounts of matters response the great potential power in sport industry, especially under the background of consumer upgrading.
Social Sport Creates Consumption Demands
Running, is one of the most normal sport, you can go anywhere by a pair of shoes and sportswear, while according to the interview on running enthusiasm, good runner, good suit. All the uniform here: Headband, Wrist, Jogging Suit, Sport Shoes, Mobile Phone with sport app. armed on left neck brace, Photoelectric HR GPS watch on the right hand, which will cost around 5000RMB totally.
With the popularization and fashion development of APP, Sport Suit and Smart Wrist, social sport get much more attention and enjoy great market, the Producers take advantage of social relationship to promote a series of new products and application.
Mr. Peng, the organizer of IWF SHANGHAI Health, Wellness, Fitness Expo said, our past session data release that, smart watch, sportswear and sport nutrition products is the three most popular exhibition in our event, which is even popularization. 25.7% visitors want to seek smart products and want to find new technology.
Sport Consumption Tends to Personalise and Specialization
Shoes, can release the difference and personalise interest in sports goods consumption. In the past, it can take-all, but not now. The consumers becomes an expert and will judge the balance, technology and application.
Consumption Structure Needs Adjustment
Report said, Competition, Sport Media, Fitness Leisure and Stadiums consumption cover little share in sport industry by comparing with sportswear, which cover 80%.
Beyond the rapid demands on sport and fitness industry, China sport market is still on developing, which major in “sell product”, while the mature market emphasis more on “sell services and experience” which should cover from 60% to 70%.
From the publication of
Social Sport Creates Consumption Demands
Running, is one of the most normal sport, you can go anywhere by a pair of shoes and sportswear, while according to the interview on running enthusiasm, good runner, good suit. All the uniform here: Headband, Wrist, Jogging Suit, Sport Shoes, Mobile Phone with sport app. armed on left neck brace, Photoelectric HR GPS watch on the right hand, which will cost around 5000RMB totally.
With the popularization and fashion development of APP, Sport Suit and Smart Wrist, social sport get much more attention and enjoy great market, the Producers take advantage of social relationship to promote a series of new products and application.
Mr. Peng, the organizer of IWF SHANGHAI Health, Wellness, Fitness Expo said, our past session data release that, smart watch, sportswear and sport nutrition products is the three most popular exhibition in our event, which is even popularization. 25.7% visitors want to seek smart products and want to find new technology.
Sport Consumption Tends to Personalise and Specialization
Shoes, can release the difference and personalise interest in sports goods consumption. In the past, it can take-all, but not now. The consumers becomes an expert and will judge the balance, technology and application.
Consumption Structure Needs Adjustment
Report said, Competition, Sport Media, Fitness Leisure and Stadiums consumption cover little share in sport industry by comparing with sportswear, which cover 80%.
Beyond the rapid demands on sport and fitness industry, China sport market is still on developing, which major in “sell product”, while the mature market emphasis more on “sell services and experience” which should cover from 60% to 70%.